People matter. Eden interactive want to see a world in which people (business) communicates clearly, easily and enjoyably. In the complex world of digital marketing, their team of digital marketing experts help organisations fully understand their own needs, and design digital strategies to fully optimise the results of their online presence.
So their logo reflects human interactions (speech bubbles), growth (leaf) and results (venn diagram – overlapping area)… and is set against the world (background) of technology (with background graphics alluding to Google analytics type graphs etc).
Deliverables: Logo and Style sheet (corporate colour palette, font, graphics, phrases, tone of voice suggestions).
This enables Eden to have a reference point for all the team to build their future communications from. Helping make them memorable in and ultimately more successful, communicating everything they’re about, even when they’re not there.