When your creating a space for the community to chill out, try something new and develop their own ideas. It seems to make sense to create publicity that feels like to project is in development and wants the input of the locals!
We all remember the teacher at school whose lessons were fun and engaging. More importantly, we remember the content too. Having fun has such a lot of benefits — not only do you learn the language, but you make friends and feel like you belong.
Creative English plays on this by using drama, puppets and games to teach English to those with very few or no language skills. Scenarios are inspired by real life and have soap opera style story lines that run from week to week.
12 page booklet for Creative English run by Lifeline Projects down in Dagenham.
New identity, banners and postcard created for Fresh Streams. Including a style sheet making it easier for their developer to align their website to the brand. ( https://freshstreams.net ). Always a pleasure working with these folks.
“We believe demonstrating kindness is one way to encourage community and strengthen society. Both to the person acting and the person being assisted are uplifted via the process”.
The Acts team have concluded that few see their place as part of a larger community / society, and if they do, they need encouraging /enabling to find some expression to their concerns. So they have set up Acts to encourage and enable people to play the part they see needs playing, or by doing the thing that they see needs doing within their sphere of influence. Uniquely, they aim to enable the individual’s personal response to the need they see. Creating a better society by enabling the individual.
All elements of the identity are gathered for easy reference on a style sheet.
They have 3 types of act categories
Random – How can you make someone’s day a bit better?
Purposeful – This is about helping people with specific needs at a particular time.
Living and giving – Encouragements to think about how to live out kindness in everyday life. It could be that the thing you can give is your time and your skills to run an event. One act starts a ripple effect as another person experiences it.
The brief identified the notions of: Community, welcoming, warm, local, friendly, home made, personable, reliable, all age, professionally run.
Promoting kindness and building the community, Make a small difference to make a bigger difference. Its very human, more physical that cyber, communications aim to be face to face where possible. With a feel for being more Playful than Serious / Necessity not luxury / Approachable / More Light than Serious / More Home-made than High-tech / More Raw than Refined / All age