Case study:

Viking Assurance

Viking were looking for a logo refresh and help developing a more cohesive brand identity (colours, fonts, graphics). Any identity project starts with working with the client to clarify the idea, the vision, the mission. The why, how and what you might say. 

Viking Assurance wanted to emphasise partnering with organisations and revealing to them the inner workings of their business to make sure they are safe, efficient and effective.

It’s been great helping Viking understand and clarify what they offer, update their logo, create a positioning line, and choose a fonts, colours, graphics and images to use across their marketing. I also supplied an identity style sheet which not only gives a snapshot of what they will look like visually, but is also a great reference to develop marketing materials from in a consistent and memorable manner.

Need help updating your logo and brand identity?

This project was created as part of the Logo Refresh & Brand Identity Package. Ideal for organisations who have expanded and need to update their logo and identity to fully reflect where they are as a business.